Home Business News Waakye is what will determine the success of this product
Waakye is what will determine the success of this product

Waakye is what will determine the success of this product


At a glance, the bottled one may not look nice. But the package comes with a green leaf and even a foil. So I believe if the bottled waakye is poured onto the attached leaf, it will look just as nice.

Waakye Is What Will Determine The Success Of This Product 1

Like i said earlier, the quality of the waakye is what will determine the success of this product.

I’ve read a couple of comments about this innovation and indeed, some are quite interesting.

What you should all know is that, disruptive innovation always creates confusion.😊

But analysing the innovation itself, it’s brilliant because it’s transparent and you see the food beautifully layered inside the container.

The bottling is what probably should have been modified into a bowl form. But even with that, see how much publicity that seemingly “erroneous” packaging has generated for the product.

From a business point of view, i’ll say that the marketing strategy was genius. They now have a lot of attention which could have cost them a lot.

Waakye is not a new product and it’s very common. So for them to have been able to do something to get this much attention, they deserve a thumbs up.

But the most important thing is the intrinsic value. The waakye has to be nice. If the food is not nice, then it can backfire.

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