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Waakye is what will determine the success of this product

Waakye is what will determine the success of this product

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At a glance, the bottled one may not look nice. But the package comes with a green leaf and even a foil. So I believe if the bottled waakye is poured onto the attached leaf, it will look just as nice.

Waakye Is What Will Determine The Success Of This Product 1

Like i said earlier, the quality of the waakye is what will determine the success of this product.

I’ve read a couple of comments about this innovation and indeed, some are quite interesting.

What you should all know is that, disruptive innovation always creates confusion.😊

But analysing the innovation itself, it’s brilliant because it’s transparent and you see the food beautifully layered inside the container.

The bottling is what probably should have been modified into a bowl form. But even with that, see how much publicity that seemingly “erroneous” packaging has generated for the product.

From a business point of view, i’ll say that the marketing strategy was genius. They now have a lot of attention which could have cost them a lot.

Waakye is not a new product and it’s very common. So for them to have been able to do something to get this much attention, they deserve a thumbs up.

But the most important thing is the intrinsic value. The waakye has to be nice. If the food is not nice, then it can backfire.

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